The Johnson County Library (JCL), established in 1952, is the county library system for Johnson County, Kansas and includes a Resource Library and 12 neighborhood libraries. As of 2013, it had 1,092,294 items. It lent 6,690,893 items in 2013. It serves a population of 430,999.
Marketing
In June 2009, with the help of the Barkley Advertising Agency the Johnson County Library system implemented a unique marketing strategy. The courier trucks the library uses to transport materials from one branch to another have been designed to represent some of the iconic individuals from literature from the angle of a product advertisement.
References
External links
- Official website
